Methodology · model in development
Structural Footfall Potential
What pedestrian activity should the district’s structure support?
Structural Footfall Potential (SFP) is Hall Capital Advisory’s proprietary model framework. It is intended to connect residents, workers and district characteristics to an expectation of pedestrian activity.
Describe the district
The District Index measures business tenure, turnover and ownership concentration. Residents and workers provide separate structural context.
Develop the expectation
SFP would account for land uses, connectivity, transit and other district characteristics. It is not a calibrated metric or a client output.
Test against observation
Observed activity and independent validation would be needed before any model result could be published. Return Ladder benchmarks do not replace those observations.
MODEL IN DEVELOPMENT · DO NOT CALIBRATE
No SFP score, projected visitation, footfall estimate or Attraction Lift is published. Drawing a boundary does not generate an SFP result.
Read the full methodology, measurement hierarchy and publication requirements →